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The role of self-schema status in moderating cognitive dissonance

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Description: Self-schemas' capacity to moderate cognitive dissonance arousal and reduction within the hypocrisy paradigm was examined, as was the issue of whether both components of the hypocrisy manipulation (i.e., public commitment and mindfulness of past transgressions) are needed to arouse dissonance. Sixty undergraduate exerciser schematics and 60 nonschematics wrote a speech advocating exercise. To create public commitment, half of each group was videotaped giving their speech. Mindfulness was induced by having participants list obstacles that resulted in their not exercising. Results indicated that self-schema status did not moderate dissonance processes and that being made mindful of past transgressions alone is sufficient to arouse dissonance. The failure of self-schema status to moderate dissonance processes, the ability of mindfulness to arouse dissonance and contribute to subsequent dissonance reduction via either attitude or behavior change, and the implications for the self-standards model of cognitive dissonance (Stone & Cooper, 2001) are discussed.
Language: English
Format: Degree Work